Shopify

Your Shopify store, built right

We design and develop bespoke Shopify websites that not only look great but sell great. From first-time store owners to global brands, we craft digital shopping experiences that feel effortless—for you and your customers.

Need something more custom? We also offer headless builds for maximum design flexibility and performance.

How we do it

Our design and development teams collaborate closely to build custom Shopify sites that are easy to manage, beautifully branded, and built to scale with your business.

Shopify Store Design & Development
Custom-designed Shopify websites, mobile-first and conversion-optimised—no cookie-cutter themes.
Shopify Plus Development
Enterprise-level performance. Advanced features like custom checkout, Shopify Flow, and B2B support.
App Integration & Custom Functionality
We integrate the tools you already use—or build the features you wish existed.
Internationalisation
We provide regular updates on how time is being used and what impact we’re delivering, so you always know where things stand.
Headless Shopify
Want full design control and blazing-fast performance? We offer headless Shopify setups integrated with CMS platforms like Sanity.

Beautiful, high-performing websites

Our Approach

Partners in E-commerce

Whether you’re building your first online store or scaling an international brand, we’re here to guide you through every stage of the journey. From design to launch—and everything that comes after—we’ll make sure your Shopify site is fast, functional, and future-ready. No jargon. No guesswork. Just clear advice and ongoing support.

Not Just a Website—A Smart, Scalable System

Your Shopify store is more than just a storefront. It’s a business engine. We help you connect the dots—from checkout optimisation and app integrations to content strategy and performance. We’ll make sure your store doesn’t just look great—it works hard, grows with you, and stands out for all the right reasons.

A Friendly Team

We’re a tight-knit team of designers, developers, and e-commerce thinkers who genuinely care about the work we do—and the people we work with. We don’t believe in one-size-fits-all templates. Instead, we craft thoughtful, custom Shopify experiences that are grounded in your brand and built for your customers.

Brands we've helped grow

We provide tailored Shopify services, carefully customised to suit the unique goals, scale, and functionality of each project.

Shopify (Headless)
Shopify (Theme-based)
Other Platforms
Flexible, fast, API-driven e-commerce for growth
Speed-focused, reliable, and easy-to-manage e-commerce
(WooCommerce, Magento, custom, etc)
Ease of Setup
More setup time, but flexible frontend options
Fast to launch with powerful built-in tools
Varies—can be complex and developer-dependent
Custom Design
Total frontend freedom using frameworks like Next.js
Fully custom themes or modify existing ones
Flexible, but may require more dev time and resources
Performance & Speed
Blazing fast when done right
Optimised out of the box
Often requires manual performance tuning
Content Flexibility
Full control with external CMS (Sanity, Wordpress)
Limited CMS-style control
Strong (esp. with headless CMS or page builders)
Maintenance & Updates
Backend managed by Shopify, frontend by you
Shopify manages security & updates
You manage security, hosting, and system updates
Checkout Experience
Fully customisable (Shopify Plus required)
Streamlined and reliable
Customisable but often complex and inconsistent
App Ecosystem
Works with APIs + SDKs
8,000+ apps easily integrated
Depends on ecosystem; may need custom development
Scalability
Enterprise-level scaling with headless architecture
Scales well with traffic and products
Hosting and scaling are your responsibility
Headless Support
Built for decoupled frontends using Hydrogen or other
Not designed for headless, but works well
Varies—may lack dedicated support for headless
“Confederation are Newground’s trusted brand guardians. They’ve done an incredible job developing our brand, website and various needs. The team are a pleasure to partner with.”
Joel GratesCo-Founder & Director, Newground

Frequently Asked Questions

Is Shopify a good fit for my business?

Yes—whether you’re selling a single product or managing a large catalog, Shopify is flexible, secure, and built for growth. It’s great for new businesses and established brands alike.

Can you design a completely custom Shopify store?

Yes. We don’t use generic themes or drag-and-drop builders. Every Shopify site we create is bespoke—designed and developed to reflect your brand identity, your customers’ needs, and your business goals. It’s your storefront, and it should feel like it.

What is Shopify Plus, and do I need it?

Shopify Plus is a more powerful version of Shopify built for high-growth and enterprise-level businesses. It offers advanced features like custom checkout experiences, automation with Shopify Flow, higher API limits, and access to exclusive tools and support. If you’re scaling fast or need complex functionality, it might be worth exploring—we can help you assess that.

Can you migrate my existing store to Shopify?

Absolutely. We regularly help clients move from platforms like WooCommerce, Magento, and Squarespace to Shopify. Our process ensures that your products, content, images, customer data, and even SEO rankings are transferred safely—so you can pick up right where you left off, with a better platform.

Do you offer support after the site goes live?

We do. We believe in long-term partnerships. After launch, we’re available for ongoing support, feature updates, performance improvements, and strategic advice. Whether you need small tweaks or help planning your next big release—we’re just a message away.

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Drop us a message, and let’s supercharge your brand 🚀